life: From the May 15, 1950 cover story - “Beach Fashions: The Latest in One-Piece Suits.” According to the article, “The two-piece suit in general is running a poor second this summer.” (Nina Leen—The LIFE Picture Collection/Getty Images)

life: From the May 15, 1950 cover story - “Beach Fashions: The Latest in One-Piece Suits.” According to the article, “The two-piece suit in general is running a poor second this summer.” (Nina Leen—The LIFE Picture Collection/Getty Images)

1940To1949: Balboa Beach Party 1947

Electronicsquid: Tanning Aboard A Flying Yacht(Loomis Dean. 1950)

Fifties-Sixties-Everyday-Life: 1950S

Missbrigittebardot: Brigitte Bardot In Cannes, 1953

N-O-I-R-W-H-I-T-E: A Scene From 1965’S Beach Blanket Bingo

Swimming Fashions Of The Past

Swimming Fashions Of The Past

Theyroaredvintage: Photo By Bates Littlehales, 1955.

Thehystericalsociety: On The Beach Vs. At Home - C. 1918 - (Via)

Misswallflower: Toni Frissell For Harper’s Bazaar, 1949

Misswallflower: By Clifford Coffin, Vogue, June 1949

Lemaillotdebain: 1950S

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